Sabyasachi Mukherjee’s fine jewellery will be available online for the first time through Tata CLiQ Luxury, with the digital boutique set to open on August 21. The move marks a step towards making the designer’s work accessible to a wider base of customers, beyond his existing offline stores.
The online catalogue will showcase pieces crafted in 18 carat gold with diamonds, pearls, and gemstones. Among the featured lines are the Royal Bengal Heritage Gold Collection, which carries the Bengal Tiger insignia and the Sabyasachi Mangalsutra, the Royal Bengal Diamond Collection with VVS-VS EF colour brilliant cut diamonds, and a Pearl Series using natural and South Sea pearls. Other collections include Sunderbans, Tiger Stripe, Shalimar, and Tiger Eye. The offering spans earrings, pendants, bracelets, and rings.
Mr. Gopal Asthana, CEO, Tata CLiQ Luxury, said, “At Tata CLiQ Luxury, we celebrate both Indian and global luxury, and this launch reinforces our commitment to curating the finest names in the world of luxury. Sabysachi is renowned for its exquisite craftsmanship and deep-rooted Indian heritage, offering a distinctive blend of traditional aesthetics and global appeal. With the debut of their fine jewellery on our platform, we are not only elevating our luxury jewellery portfolio but also making one of India’s most iconic brands accessible to discerning consumers across the country, including those in Tier 2 and Tier 3 cities. As India’s leading luxury platform joins hands with the country’s most celebrated designer, this exclusive partnership is set to redefine the fine jewellery experience for the digital era.”
Sabyasachi Mukherjee, Founder & Creative Director, Sabyasachi Calcutta LLP, said, “I’m proud to introduce Sabyasachi Fine Jewellery on Tata CLiQ Luxury. This collection is crafted with the same soul, the same uncompromising standards, and the same extraordinary value for which the brand has always been loved. Our pricing isn’t aspirational; it’s grounded. Yet this jewellery remains everything you’d expect from the House of Sabyasachi: refined, rooted, timeless. In India, we talk a lot about price, less often about value. I believe that when you give people integrity and excellence, they begin to see the difference.”
Manish Chopra, CEO, Sabyasachi Calcutta LLP, added, “The launch of our Fine Jewellery line on Tata CLiQ Luxury marks an exciting chapter for Sabyasachi. For over two decades, the brand has been loved for its integrity, craftsmanship, and lasting value. Now, by bringing our jewellery into the world of online luxury retail, we can bridge the gap between our ateliers and homes across India—allowing a new generation to experience and own the value for which Sabyasachi has always stood. Offering a rare combination in the world of luxury, our Fine Jewellery blends exceptional quality with thoughtful pricing. As we open this new door to the brand, I’m personally excited to see our jewellery find new homes and create new stories across the country.”
The partnership reflects a growing trend of Indian luxury brands adopting digital platforms to reach consumers in smaller cities, where physical access to high-end boutiques is limited.
