Sitaare Zameen Par helmed by RS Prasanna cherished an impressive weekend with positive word-of-mouth. The movie minted Rs 10.50 crore on day 1, with a 90 percent growth to net Rs 19.75 crore and thereafter garnered Rs 26.25 crore on Sunday recording a Rs 56.50 crore weekend. The Aamir Khan and Genelia Deshmukh starrer maintained the momentum on Monday than Friday which was Rs 7.75 – 8.25 crore net. The film is now at Rs 64.50 crore earning that is aiming to reach the Rs 85 crore mark.
Sitaare Zameen Par in domestic theaters
Even though the film seemed slow at the start due to its lackluster pre-release content, it later gained the pace. After performing well on the weekdays, it is now set to face two anticipated films including Maa and F1, and after a week, the release of Jurassic World: Rebirth and Metro… In Dino might be a plausible halt for the film.
Sitaare Zameen Par can be a long overdue for Aamir Khan
The cost of production (excluding Khan’s rough remuneration), including the print and advertisement expenses, and remake expenses rounds up to Rs 100-120 crore. It is estimated that the global theatrical earnings will cover the costs while the non-theatrical revenues will be incorporated by Aamir Khan. Music and Satellite right might fetch Rs 50 crore and the additional digital rights revenue can serve as a positive node for the film.
The superstar spent 3 years on the film’s conceptualisation, implementation and thus it might be his long overdue after a while. He also took a bold move by not sharing the film for the OTT to the streaming giants. Amidst the political unprecedentedness, the second round of international release is still a dilemma for the makers hoping for the reach in anticipation.
